{"id":18034,"date":"2023-11-10T06:00:00","date_gmt":"2023-11-10T06:00:00","guid":{"rendered":"https:\/\/octapull.com\/?p=18034"},"modified":"2023-11-06T14:10:37","modified_gmt":"2023-11-06T14:10:37","slug":"what-is-saas-basics-and-benefits","status":"publish","type":"post","link":"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits","title":{"rendered":"What is SaaS? Basics and Benefits"},"content":{"rendered":"\n<p>Software as a Service, or SaaS, is one solution that has gained widespread acclaim. This blog aims to examine the concept of SaaS from the ground up and shed light on how this cloud-based service provides a lot of benefits to businesses of all sizes.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">H\u0131zl\u0131 Eri\u015fim Men\u00fcs\u00fc<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#Understanding_the_Basics_of_SaaS\" >Understanding the Basics of SaaS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#How_Does_SaaS_Work\" >How Does SaaS Work?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#Key_Characteristics_of_SaaS\" >Key Characteristics of SaaS:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#Benefits_of_SaaS_for_Businesses\" >Benefits of SaaS for Businesses<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#1_Cost-effectiveness\" >1. Cost-effectiveness<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#2_Accessibility_and_Flexibility\" >2. Accessibility and Flexibility<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#3_Regular_Updates\" >3. Regular Updates<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#4_Scalability\" >4. Scalability<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#5_Lessened_IT_Burden\" >5. Lessened IT Burden<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#6_Security_and_Dependability\" >6. Security and Dependability<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#7_Simplified_Collaboration\" >7. Simplified Collaboration<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#8_Capabilities_for_Integration\" >8. Capabilities for Integration<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#9_Environmental_Benefits\" >9. Environmental Benefits<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#Real-World_Applications_of_SaaS\" >Real-World Applications of SaaS<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#Customer_Relationship_Management_CRM\" >Customer Relationship Management (CRM)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#Project_Management\" >Project Management<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#Human_Resources_HR\" >Human Resources (HR)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#Accounting_and_Finance\" >Accounting and Finance<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#Collaboration_and_Communication\" >Collaboration and Communication<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/wp-octa.octapull.com\/en\/what-is-saas-basics-and-benefits\/#E-commerce_and_Online_Retail\" >E-commerce and Online Retail<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Understanding_the_Basics_of_SaaS\"><\/span><strong>Understanding the Basics of SaaS<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/octapull.com\/wp-content\/uploads\/2023\/10\/blog-ici-1024x576.png\" alt=\"What is SaaS? Basics and Benefits\" class=\"wp-image-18035\" srcset=\"https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/10\/blog-ici-1024x576.png 1024w, https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/10\/blog-ici-300x169.png 300w, https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/10\/blog-ici-768x432.png 768w, https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/10\/blog-ici-1536x864.png 1536w, https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/10\/blog-ici-650x366.png 650w, https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/10\/blog-ici.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Software as a Service may sound like a technical term, but it&#8217;s a simple concept that can provide numerous benefits to both individuals and groups. So, let&#8217;s break it down in simple terms.<\/p>\n\n\n\n<p>Consider Software as a Service, as a way to use any software without the hassle of downloading, installing, it on your personal computer.&nbsp;<\/p>\n\n\n\n<p>Traditional software requires you to buy a CD or download a document, install it, and then keep it updated &#8211; which can be time consuming. Everything will change with SaaS.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_Does_SaaS_Work\"><\/span><strong>How Does SaaS Work?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>In a cloud computing model known as Software as a Service, software applications are hosted and managed by a provider over the internet. Accessible through a web browser or client app where users pay through subscription fee.&nbsp;<\/p>\n\n\n\n<p>This saves the cost of installing and maintaining the software, and users have on-demand access to it from any internet point. The software is affordable, scalable, and it has periodic or constant upgrades.<\/p>\n\n\n\n<p>Instead of installing those programs on your computer, you can access to and use them through your internet browser, in the same way you do when visiting a web site<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Key_Characteristics_of_SaaS\"><\/span><strong>Key Characteristics of SaaS:<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>1. Subscription-Based: <\/strong>When you use SaaS, you pay a small fee on a regular basis, such as a monthly or annual subscription. This is far less taxing on your wallet than paying a large sum in advance.<\/p>\n\n\n\n<p><strong>2. Automatic Updates: <\/strong>Remember when you have to update your smartphone or laptop with the most recent software? That is no longer an issue with SaaS.&nbsp; SaaS deal with all of the updates, ensuring that your tools work always steady.<\/p>\n\n\n\n<p><strong>3. Scalability: <\/strong>In the pursuit of our mission, we aim to commence with a select group of individuals and strategically augment the size and reach of the organization over time. SaaS can be customized to meet your needs. As your project grows, you can easily add more functions.&nbsp;<\/p>\n\n\n\n<p><strong>4. Multi-Tenancy: <\/strong>This may appear complicated, but it is similar to living in a condo building. Different people live in the same building, but each has their own space.&nbsp;<\/p>\n\n\n\n<p>With Software as a Service, multiple users or organizations can use the same software, but their data and settings are kept separate.<\/p>\n\n\n\n<p>In a nutshell, Software as a Service is a convenient way to use software. You don&#8217;t want to look for it, install it, or deal with its.&nbsp;<\/p>\n\n\n\n<p>Whether you&#8217;re a student, a professional, or a business owner, SaaS can make your virtual life easier and more adaptable.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Benefits_of_SaaS_for_Businesses\"><\/span><strong>Benefits of SaaS for Businesses<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Now that we&#8217;ve grasped the fundamental concept of SaaS, let&#8217;s look at the numerous benefits it provides to businesses.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Cost-effectiveness\"><\/span><strong>1. Cost-effectiveness<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>One of the primary benefits of SaaS is its low cost. Traditional software frequently necessitates large upfront investments in licenses, hardware, and IT support.&nbsp;<\/p>\n\n\n\n<p>With Software as a Service, businesses can gain access to high-quality software without incurring initial financial expenses. The subscription model allows for predictable monthly costs, making budgeting more consistent.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Accessibility_and_Flexibility\"><\/span><strong>2. Accessibility and Flexibility<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Because Software as a Service is primarily cloud-based, it provides unprecedented accessibility. Team members can access the software from any location with a web connection, making <a href=\"https:\/\/octapull.com\/en\/6-exercise-ideas-for-remote-workers\/\" data-type=\"post\" data-id=\"15354\" rel=\"nofollow noopener\" target=\"_blank\">remote work<\/a> and collaboration simple.&nbsp;<\/p>\n\n\n\n<p>This adaptability is especially valuable for organizations with geographically dispersed teams.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Regular_Updates\"><\/span><strong>3. Regular Updates<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Software as a Service providers are responsible for keeping software up to date. This ensures that businesses always have access to the most recent features, security patches, and upgrades without the hassle of manual updates. It ensures that your software is constantly optimized, keeping your business competitive.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Scalability\"><\/span><strong>4. Scalability<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>As organizations grow and evolve, so will their software requirements. Software as a Service solutions are relatively scalable, allowing businesses to add or remove functions as needed. This adaptability ensures that you simply pay for what you want, making it a cost-effective option for all size of businesses.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Lessened_IT_Burden\"><\/span><strong>5. Lessened IT Burden<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Managing and maintaining on-premises software can be a significant IT burden. Software as a Service relieves organizations of these responsibilities, allowing their IT departments to focus on more strategic tasks. This can result in significant time and cost savings for businesses.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Security_and_Dependability\"><\/span><strong>6. Security and Dependability<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>SaaS providers make significant investments in security and <a href=\"https:\/\/octapull.com\/en\/octameets-guide-to-digital-safety\/\" data-type=\"post\" data-id=\"17469\" rel=\"nofollow noopener\" target=\"_blank\">data protection. <\/a>They use advanced security features, record encryption, and regular security audits to protect your data. Furthermore, cloud-based total services frequently have robust backup and disaster recovery plans, ensuring enterprise continuity.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_Simplified_Collaboration\"><\/span><strong>7. Simplified Collaboration<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Software as a Service programs frequently include collaboration features that improve teamwork efficiency. Communication, and assignment management tools boost productivity and streamline collaborative efforts.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8_Capabilities_for_Integration\"><\/span><strong>8. Capabilities for Integration<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Software as a Service applications are designed to work sequentially with various software programs and services. This enables businesses to create customized software ecosystems that meet their specific needs, improving performance.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"9_Environmental_Benefits\"><\/span><strong>9. Environmental Benefits<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/octapull.com\/wp-content\/uploads\/2023\/10\/blogici-1-1024x576.png\" alt=\"What is SaaS? Basics and Benefits\" class=\"wp-image-18059\" srcset=\"https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/10\/blogici-1-1024x576.png 1024w, https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/10\/blogici-1-300x169.png 300w, https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/10\/blogici-1-768x432.png 768w, https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/10\/blogici-1-1536x864.png 1536w, https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/10\/blogici-1-650x366.png 650w, https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/10\/blogici-1.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>SaaS<\/strong> is not most effective beneficial for agencies however also for the surroundings such as sustainability. By centralizing software program and records on shared servers, the carbon footprint is notably decreased as compared to standard on-premises solutions.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Real-World_Applications_of_SaaS\"><\/span><strong>Real-World Applications of SaaS<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Software as a Service solutions cover a wide range of programs and industries. Here are some real-world examples:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Customer_Relationship_Management_CRM\"><\/span><strong>Customer Relationship Management (CRM)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Software as a Service CRM software is used by businesses to analyze consumer statistics, income channels, and advertising campaigns.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Project_Management\"><\/span><strong>Project Management<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>&nbsp;Software as a Service project management tools make project planning, team collaboration, and project tracking easier.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Human_Resources_HR\"><\/span><strong>Human Resources (HR)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>HR departments use SaaS for personnel management, recruitment, and employee training.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Accounting_and_Finance\"><\/span><strong>Accounting and Finance<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>&nbsp;Software as a Service accounting software helps with bookkeeping, invoicing, and financial reporting.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Collaboration_and_Communication\"><\/span><strong>Collaboration and Communication<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Tools such as Microsoft 365 and Google Workspace offer cloud-based email and communication solutions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"E-commerce_and_Online_Retail\"><\/span><strong>E-commerce and Online Retail<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>SaaS platforms enable businesses to easily set up and manage online stores.<\/p>\n\n\n\n<p><strong>Software as a Service  <\/strong>has transformed how businesses access and use software, providing numerous advantages over traditional on-premises solutions.&nbsp;<\/p>\n\n\n\n<p>Thanks to cost-effectiveness to accessibility, automated updates, and enhanced security, SaaS enables businesses to be more agile and competitive in today&#8217;s rapidly evolving enterprise landscape.<\/p>\n\n\n\n<p>As agencies continue to adapt to new challenging situations , SaaS will undoubtedly play a critical role in their success. So, if you want to optimize your operations and reduce IT burdens while increasing productivity, SaaS could be the magic wand your company requires.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Software as a Service, or SaaS, is one solution that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":18398,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[73,68],"tags":[],"class_list":["post-18034","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trends","category-industry-news-2"],"blog_post_layout_featured_media_urls":{"thumbnail":["https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/11\/SaaS-Incelemeleri-En-Iyi-SaaS-Uygulamalari-Blog-Ici-Gorsel-Sablonu-2-150x150.jpg",150,150,true],"full":["https:\/\/wp-octa.octapull.com\/wp-content\/uploads\/2023\/11\/SaaS-Incelemeleri-En-Iyi-SaaS-Uygulamalari-Blog-Ici-Gorsel-Sablonu-2.jpg",1280,720,false]},"categories_names":{"73":{"name":"Trends","link":"https:\/\/wp-octa.octapull.com\/en\/category\/trends"},"68":{"name":"Industry News","link":"https:\/\/wp-octa.octapull.com\/en\/category\/industry-news-2"}},"tags_names":[],"comments_number":"0","_links":{"self":[{"href":"https:\/\/wp-octa.octapull.com\/en\/wp-json\/wp\/v2\/posts\/18034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wp-octa.octapull.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wp-octa.octapull.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wp-octa.octapull.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wp-octa.octapull.com\/en\/wp-json\/wp\/v2\/comments?post=18034"}],"version-history":[{"count":3,"href":"https:\/\/wp-octa.octapull.com\/en\/wp-json\/wp\/v2\/posts\/18034\/revisions"}],"predecessor-version":[{"id":18643,"href":"https:\/\/wp-octa.octapull.com\/en\/wp-json\/wp\/v2\/posts\/18034\/revisions\/18643"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wp-octa.octapull.com\/en\/wp-json\/wp\/v2\/media\/18398"}],"wp:attachment":[{"href":"https:\/\/wp-octa.octapull.com\/en\/wp-json\/wp\/v2\/media?parent=18034"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wp-octa.octapull.com\/en\/wp-json\/wp\/v2\/categories?post=18034"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wp-octa.octapull.com\/en\/wp-json\/wp\/v2\/tags?post=18034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}